From Jack Crager’s article for American Photo:
The result is Seckler’s growing portfolio of personal work (often in a humorous vein), geometrically strong landscapes, and clever commercial shots. “That’s kind of the holy grail,” he says, “to do great creative work and get paid for it, right?” His client list ranges from electronic giants Samsung and LG to retail mainstays Gap and Starbucks to publications including Harper’s Bazaar, Marie Claire, and New York.
While Seckler says there’s often a “hard line” between art and commercial photography, he likes to cross freely into both camps. “I like the collaborative aspect of advertising, whereas the fine- art work I’ve been doing is landscape oriented, working by myself,” he says, “As long as I’m able to express myself visually, that’s what it’s all about.”